The smartphone world has long been dominated by touchscreens, but BlackBerry has taken everyone by surprise by bringing back one of its most iconic models the Bold 9780. Reimagined for 2025, this device keeps the signature QWERTY keyboard that professionals loved while packing modern hardware, software, and connectivity features. The new Bold 9780 is designed for business users who value productivity, security, and efficiency over entertainment-driven smartphones.
Classic Look with Modern Build
| Feature | Description |
|---|---|
| Display | 2.8-inch IPS LCD, square 720×720 resolution |
| Usage Optimization | Designed for email, document editing, and professional communication |
| Back Panel & Frame | Matte-finished back with sturdy metal frame for a premium look |
| Portability | Compact body fits easily in pockets, ideal for efficiency-focused professionals |
| Design Philosophy | Maintains classic Bold series compactness, unlike oversized touchscreen phones |
Performance Built for Professionals
At its core, the Bold 9780 runs on the Qualcomm Snapdragon 7 Gen 3 processor, supported by Android 14. This combination allows users to access modern apps with the trusted security BlackBerry was known for. Security tools like real-time threat detection, secure boot, and advanced privacy monitoring make it a reliable companion for business use.
Upgraded Cameras for Modern Needs
BlackBerry has upgraded the imaging system with a 50MP AI-enhanced rear camera, making it suitable for scanning documents, presentations, and capturing business material. The 12MP front camera ensures clear video calls and professional-looking selfies, essential for today’s hybrid work culture.
The Return of the Iconic Keyboard
The Bold series’ identity remains intact with its physical QWERTY keyboard. Designed for fast, error-free typing, it helps professionals draft long emails or reports with ease. Unlike touchscreens, the keyboard frees more screen space for content viewing, making multitasking more practical.
Pricing and Variants
BlackBerry offers two editions: a standard model with 6GB RAM and 128GB storage priced at $399, and a Pro Edition with 8GB RAM and 256GB storage at $499. Both versions support expandable storage up to 1TB via microSD cards.
Battery and Connectivity
The phone packs a 3,200mAh battery paired with efficient hardware, delivering full-day performance. It supports 18W fast charging via USB-C. For modern connectivity, the device comes with 5G support, Wi-Fi 6, and Bluetooth 5.2, ensuring fast and secure networking.
Business-First Comeback
The relaunch of the Bold 9780 is more than nostalgia it’s a clear signal of BlackBerry’s return to its roots. At a time when most smartphones focus on entertainment and social media, the Bold 9780 prioritizes productivity, focus, and business needs. Early feedback shows strong interest among enterprise users and professionals looking for a distraction-free smartphone designed around efficiency.
Disclaimer
This article is based on currently available product information. Features, pricing, and availability may vary by region and are subject to official BlackBerry announcements. Readers should verify details with official company sources or authorized retailers before making purchase decisions. This article is for informational purposes only and does not represent an endorsement or recommendation.
